Your images are using older formats like JPEG or PNG when modern formats like WebP or AVIF could provide the same quality at much smaller file sizes. This directly impacts your Largest Contentful Paint (LCP) score.
<img src="hero-image.jpg" alt="...">
Use the `<picture>` element to serve modern formats with fallbacks.
<picture>
<source srcset="hero-image.webp" type="image/webp">
<img src="hero-image.jpg" alt="...">
</picture>
Modern image formats can be 25-50% smaller than traditional formats, significantly improving LCP and overall page performance.
This issue can affect your site's search engine rankings and user experience. Addressing it promptly helps ensure optimal performance and visibility in search results.
Black SEO Analyzer automatically checks for this warning during site analysis, along with hundreds of other technical SEO issues.
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